The Trade, Retail or Both features are simple and make a site extra versatile.

This provide options where customers that are trade can see prices with a discounted sum if you want them to. In addition to this you can also add a further discounted value should they order over a certain value of goods

• You control if a customer is allowed to be considered as a trade customer or not
• Only once that (Trade) customer logs in can they see any difference in the prices
• An additional reduction can also kick in if a certain value (set by you) is spent.
• A useful function in other respects, i.e. a retail site may consider using this for their important large or regular customers.
• Tag a customer as a Trade / B2B customer so when they log into the storefront they will see different prices for products to that of a retail customer
• An optional feature: there is no need or requirement to use this function at all.